One portal for promoting the Genoese hinterlandMar 09

Ten valleys of Liguria promoted on a dedicated Internet portal. This is the objective of the "Alla scoperta dell'entroterra genovese" (In Discovery of the Genoese Hinterland) project carried out by Confesercenti of Genoa and by the CESCOT research institute to create a unified system of knowledge and development towards the exterior of the natural, artistic and cultural assets of these areas. At the centre of the initiative are ten valleys: Val Bisagno, Val d'Aveto, Val Fontanabuona, Vale Petronio, Val Polcevera, Val Trebbia, Valle Scrivia, Valli Stura and Orba, Valle Sturla and Val Graveglia. All have been systemised through the activation of strategies to deseasonalise the offer and promotion among national and foreign targets.